In a world where brands collab with Spider-Man: Across the Spider-Verse, they unleash their secret marketing weapon, spinning their way to success! Indian fans are excitedly buzzing as their beloved superhero swings onto the big screen. With web-slinging creativity, brands tap into the Spider-Verse frenzy, slinging their products and packaging with a quirky twist. From web-shaped snacks to hero-inspired merchandise, these collaborations capture hearts and make fans feel like they’re part of the Spider-Man adventure. So, grab your spidey senses and get ready for a marketing spectacle like no other.
Brands collab with Spider-Man: Across the Spider-Verse
1. Zomato
Zomato, India’s top food delivery platform, achieves groundbreaking integration in “Spider-Man: Across the Spider-Verse,” marking the first-ever in-film placement for an Indian company in a Hollywood movie. Sony Pictures plans to increase screen count for the new Spider-Man film. Zomato transforms Spider-Man into a delivery executive in a video, delighting customers with food deliveries and creating excitement all around.
2. Hyundai Motor
Hyundai and Sony Pictures collaborate for “Spider-Man: Across the Spider-Verse,” featuring a flying version of Hyundai’s Prophecy concept EV. The partnership promotes Hyundai’s IONIQ all-electric vehicles and follows previous collaborations in films like “Spider-Man: No Way Home” and “Uncharted.” The animated sequel showcases the futuristic ‘Flying Prophecy’ and other innovative designs.
3. Burger King
The brand takes Spider-Man: Across the Spider-Verse to new heights with movie poster-themed soft drink cups and a red burger to match the superhero’s vibes. Excitingly, they’ve also introduced a Spider-Verse menu, exclusively available at select outlets from May 15 to June 21, 2023.
Also Read: Spiderman Joins Zomato as Delivery Partner
4. Sony Picture X Shubham Gill
Sony Pictures teams up with the phenomenal cricketer Shubman Gill to promote Spider-Man: Across the Spider-Verse. Shub-man’s talent shines both on and off the field! Catch him as the voice of Pavitr Prabhakar in Hindi and Punjabi versions of the movie.
5. Nike X Air Jordan 1
Nike swings into action for the release of “Spider-Man: Across the Spider-Verse” with a thrilling range of sneakers paying homage to the web-slinger. From a collaborative Air Jordan 1 to inline colorways resembling Spider-Man’s iconic look, Nike leaves no web unspun. The Air Max Plus 3 even channels the essence of Miles Morales’ suit. With these stylish and visually appealing footwear options, fans can proudly display their love for the superhero on their feet. Get ready to step into the Spider-Verse with Nike
6. Fortnite
Spider-Man swings into Fortnite with the introduction of the Spider-Verse Web-Shooters, inspired by Miles Morales. Players can use these gadgets during Week 11 Quests, earning XP rewards and unlocking the Silk & Cologne (EI8HT version) Lobby Track featuring a song from “Spider-Man: Across the Spider-Verse.” This collaboration amps up the gaming experience while building anticipation for the upcoming movie.
Also Read: How Brands are Transforming Unusual Products with Innovative & Relatable Advertising
7. Book My Show
Online ticketing company BookMyShow swings into action as part of the #SpidermanInMumbattan campaign, utilizing the movie as a powerful marketing tool. They unleash their Spidey-themed creatives, captivating audiences and adding to the excitement surrounding the film. With BookMyShow’s strategic partnership, fans can seamlessly book their tickets and immerse themselves in the Spider-Verse adventure.
8. Paytm Tickets
Payment company Paytm joins the #SpidermanInMumbattan campaign, leveraging the movie as a potent marketing tool. They unleash their Spidey-themed creatives, captivating audiences and amplifying the buzz surrounding the film. With Paytm’s strategic partnership, fans can conveniently book their tickets and dive into the thrilling Spider-Verse adventure.
9. Netflix
With the highly anticipated release of “Spider-Man: Across the Spider-Verse,” Netflix seizes the opportunity by streaming the first part of the franchise, “Spider-Man: Into the Spider-Verse.” This strategic move allows the brand to capitalize on the hype surrounding the upcoming film and attract fans eager to revisit or discover the origin story of the Spider-Verse.
Are you excited for Spider-Man: Across the Spider-Verse?
As we swing into the end, we can’t help but ask: Is your spider-sense tingling with excitement for Spider-Man: Across the Spider-Verse? Get ready to be tangled in a web of jaw-dropping action, mind-blowing animation, and a storyline that’ll have you shouting “thwip” in delight! It’s time to mark your calendars, suit up, and brace yourself for an epic cinematic adventure that will leave you hanging on the edge of your seat. So, are you ready to sling into action with Spider-Man: Across the Spider-Verse? Spidey-senses, activate.
