Krishnarao Buddha, Senior Category Head – Marketing at Parle Products, has announced his departure after a stellar 23-year journey with the FMCG giant. In his LinkedIn post, Buddha reflected on his unforgettable tenure, expressing gratitude and optimism for his future endeavors.
Krishnarao Buddha: A Journey of Achievements at Parle
Buddha joined Parle Products in 2001 as a Product Manager and quickly made a mark with his innovative strategies and brand-building skills. Over the years, he led the Confectionery, Snacks, Cakes, and Rusk categories, crafting memorable brands like:
- Parle Kreams: A widely loved cream biscuit for the masses.
- Parle Kaccha Mango Bite: A raw mango-flavored candy that became an instant hit.
He played a key role in scaling multiple brands beyond the ₹100 crore mark while driving Modern Trade, E-commerce, and Digital innovations.
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A Career Spanning Nearly Three Decades
Before Parle, Buddha honed his skills at companies such as:
- Gold Cross Ltd
- Excelcia Foods Ltd
- Uncle Chipps Co Ltd
- Maxwell Apparels Ltd
His remarkable expertise spans cross-functional leadership, strategic brand creation, and market expansion.
What’s Next for Buddha?
Although he hasn’t disclosed his next move, Buddha hinted at exciting times ahead in his LinkedIn post: “As I step into the next chapter, I do so with immense gratitude, excitement, and optimism for what lies ahead.”
Looking Ahead
As Buddha embarks on his next professional journey, the marketing world eagerly awaits to see how he will shape new opportunities and contribute to the ever-evolving FMCG landscape.
Stay tuned for updates from this marketing maven’s next chapter!