Supertails, a pet-care app, has rolled out an exciting campaign for this year’s much-awaited annual Swag Sale. This time around, the campaign adds a playful spin to the age-old debate between cat lovers and dog lovers by featuring a rap battle where cats and dogs take the mic to settle the rivalry once and for all.
Supertails drops a Swag Sale with a fierce rap video
Supertails, the popular pet-care app, has unveiled its latest campaign for this year’s eagerly awaited Swag Sale. The new campaign adds a playful twist to the classic debate between cat and dog enthusiasts by featuring a rap battle where dogs and cats take the stage to settle their differences in style.
Target Audience and Partnerships
Designed to appeal to pet lovers who enjoy showcasing their pets and celebrating their bond in unique ways, this year’s campaign is tailored for a vibrant audience. The Swag Sale is enhanced by partnerships with over 150 brands and collaborations with more than 100 influencers in the pet care industry.
Also Read: Breakup Blues Let Center Fresh and Varun Dhawan Help You Move On (agencymasala.com)
Brand Film and Promotion
The brand film, crafted by Supertails’ in-house team in collaboration with Green Chutney Films, will be prominently featured on YouTube, Instagram, and Facebook, showcasing the campaign’s creative vision and reaching a wide audience.
What do experts have to say about this campaign?
Supertails founders Varun Sadana, Aman Tekriwal, and Vineet Khanna are eager about this year’s initiative: “As we gear up for our annual Swag Sale, our commitment to building a close-knit community of pet parents in India remains stronger than ever. The SWAG 2024 campaign is all about pushing creative boundaries, aiming to deliver fresh, engaging experiences that resonate deeply with pet lovers. Our vision is to create a one-stop platform that caters to all the needs of pet parents, ensuring they have everything they need to care for their furry family members- be it a dog, a cat or even a turtle!”.
Also Read: Cricket Sensation Ruturaj Gaikwad Introduces the All-New Tech Pro (agencymasala.com)
Conclusion
In conclusion, Supertails’ innovative campaign for this year’s Swag Sale brilliantly reimagines the classic dogs vs. cats debate with a lively rap battle, engaging pet lovers in a fresh and entertaining way. By partnering with over 150 brands and 100 influencers, and leveraging a dynamic brand film by Green Chutney Films, Supertails not only celebrates the vibrant pet-care community but also ensures widespread visibility across major social media platforms. This campaign promises to captivate audiences and elevate the annual Swag Sale to new heights of excitement and engagement.
