ASUS, the renowned Taiwanese tech giant, has joined forces with Bollywood sensation Tiger Shroff for an engaging social media campaign. The initiative spotlights the dynamic multitasking capabilities and versatile design features of the ASUS Vivobook 14 Flip, including its OLED touchscreen, AI integration, and innovative 360-degree hinge.
Campaign Highlights
Throughout the campaign, Tiger Shroff demonstrates the diverse functionalities of the ASUS Vivobook 14 Flip by utilizing its various modes. He effortlessly switches from reading fan letters in tent mode to replying in laptop mode, streaming anime content in stand mode, and exploring creativity by sketching in tablet mode. This effectively underscores the device’s flexibility and utility.
ASUS India’s Statement
Paramjeet Singh, Product and Marketing Head of Consumer PC and Gaming, Systems Group at ASUS India, emphasized the synergy between the Vivobook 14 Flip and dynamic lifestyles. He highlighted that Tiger Shroff’s boundless energy and versatile persona are perfect for illustrating how the laptop complements users in every facet—professional tasks, creativity, and entertainment. According to Singh, this collaboration celebrates the adaptability and powerful performance the ASUS Vivobook 14 Flip offers.
Tiger Shroff’s Statement
Bollywood actor Tiger Shroff shared his excitement about the partnership, expressing how the ASUS Vivobook 14 Flip perfectly aligns with his fast-paced, dynamic lifestyle. He praised the laptop’s exceptional adaptability and performance, noting that it supports him in all activities—whether handling fan interactions, conceptualizing ideas through sketches, or relaxing with anime. Shroff expressed enthusiasm about demonstrating the effortless versatility offered by this innovative ASUS device.
Availability and Pricing
The campaign was officially launched on March 28, 2025, through both ASUS India’s and Tiger Shroff’s official social media channels. Customers can purchase the ASUS Vivobook 14 Flip at ASUS’s official e-shop, exclusive ASUS stores, and selected multi-brand retail outlets across India. Pricing for the device begins at Rs. 96,990.
Conclusion
This dynamic partnership between ASUS and Tiger Shroff effectively showcases the versatility, innovation, and user-centric features of the ASUS Vivobook 14 Flip. Designed to enhance productivity, creativity, and entertainment experiences, the laptop perfectly aligns with the evolving needs of modern consumers, solidifying its appeal among those leading multifaceted lifestyles.