In a heartwarming moment that blends legacy with performance, Bollywood superstar Hrithik Roshan and veteran filmmaker Rakesh Roshan come together for their first-ever on-screen appearance in a new commercial for Mobil 1—ExxonMobil’s flagship synthetic engine oil brand. The ad is the latest in Mobil 1’s ongoing ‘Unforgettable Journeys’ campaign, which celebrates stories of relentless ambition and unmatched performance.
Mobil 1’s Campaign: More Than Just Engine Oil
The ‘Unforgettable Journeys’ campaign is not your average automotive brand film. It’s a tribute to those who push limits, chase excellence, and refuse to settle—values that resonate with Mobil 1’s cutting-edge engineering and track-tested quality. Whether on racetracks or rugged Indian roads, Mobil 1 engine oils are known to “keep your engine running like new.”
As Charlene Pereira, MD of ExxonMobil Lubricants Pvt Ltd, puts it: “For decades, Mobil 1 has proven to perform in the toughest conditions—lab-tested, road-driven, and track-proven—with engines still in remarkable condition after significant mileage. The Mobil 1 brand commitment is to deliver the most innovative and highest performance engine oils that “keep your engine running like new” so you can freely explore India and enjoy life to the fullest.”
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A Father-Son Moment, 25 Years in the Making
Hrithik Roshan celebrates 25 years in the Indian film industry—marking a journey that began with Kaho Na Pyaar Hai, a film directed by his father Rakesh Roshan. Ironically, despite multiple collaborations behind the camera, this Mobil 1 ad marks the first time the two appear on-screen together.
Hrithik reflects on this moment: “This campaign has given me one such unforgettable and incredibly special experience – the opportunity to share screen with my father, for the very first time.”
For Rakesh Roshan, it’s not just a creative partnership—it’s a father witnessing his son’s evolution and passion. “It’s a special moment, not just as a father but as someone who’s witnessed his incredible journey,” he shared.
Uniting Passion, Performance & India’s Spirit
The campaign does more than promote a product—it resonates with India as a land of dreamers and doers. Much like Hrithik’s own journey, the commercial symbolizes how determination, innovation, and passion drive unforgettable success. This spirit is what unites Mobil 1, Hrithik Roshan, and every Indian pushing forward on their own journey.
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Conclusion: A Campaign That Hits Home
Mobil 1’s ‘Unforgettable Journeys’ is more than just a marketing moment—it’s a beautifully shot tribute to personal growth, family legacy, and high-performance excellence. The emotional resonance of seeing Hrithik and Rakesh Roshan together on screen adds authenticity and warmth to the brand story. For fans of cinema, cars, or simply great storytelling, this campaign is one for the books.
