India’s largest electric intercity bus brand, NueGo by GreenCell Mobility, has joined forces with wrestling legend The Great Khali to bring travelers an unmatched journey experience. Through their latest campaign, “Bada Swaad, Bada Sukoon,” NueGo introduces India’s first-ever all-electric sleeper buses, combining premium comfort with a taste of Punjabi hospitality at The Great Khali Dhaba.
A Power-Packed Partnership: NueGo x The Great Khali
NueGo’s latest campaign film playfully showcases the incredible features of its sleeper buses through the towering presence of The Great Khali. Despite his massive frame, the wrestling icon effortlessly finds himself at ease, highlighting the spacious, ergonomic design of NueGo’s sleeper berths. The campaign amplifies the brand’s focus on luxury, safety, and sustainability, making electric travel a truly premium experience.
Devndra Chawla, CEO & MD, GreenCell Mobility, shared his excitement about the collaboration:
“NueGo is thrilled to team up with The Great Khali and The Great Khali Dhaba to make travel comfortable and delicious with our newly launched electric sleeper buses! With his towering presence and larger-than-life personality, The Great Khali perfectly represents the unmatched comfort of our sleeper buses.”
Experience King-Sized Meals at The Great Khali Dhaba
Located on GT Road in Karnal, Haryana, The Great Khali Dhaba offers a unique dining experience featuring Punjabi delicacies that reflect Khali’s larger-than-life persona. Signature dishes include:
- King-size Khali Parantha
- Maharaja Dosa
- Punjabi Dal Makhni
- Dry Fruits Milk
Adding to the experience, the eatery is coupled with a sports academy, making it the first dhaba-cum-sports academy in Punjab and Haryana, blending fitness with flavorful meals.
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NueGo Sleeper Buses: Designed for Comfort & Safety
NueGo’s all-electric sleeper buses redefine intercity travel with state-of-the-art features designed for a smooth and relaxing journey.
- Spacious, Ergonomic Berths – Larger, comfortable berths with back-rest and sufficient overhead space.
- Premium Interiors – Soft-touch interiors, ambient LED lighting for a relaxing ambiance.
- Personal Amenities – USB charging ports, night reading lamps, berth pocket, and clean sanitation facilities.
- Advanced Safety Features – Equipped with ABS brakes with ESC, full air suspension, rollover protection, and GPS tracking.
- Eco-Friendly & Efficient – The buses have an aerodynamic FRP front fascia, monocoque chassis for stability, and weight-optimized GI tubular construction for efficiency.
A Step Forward in Women’s Safety
NueGo has been a frontrunner in promoting women’s safety in India’s intercity electric bus service sector. The brand has introduced:
- 24×7 Women’s Helpline for assistance.
- Pink Seat Feature for dedicated seating.
- CCTV Surveillance & GPS Tracking for real-time safety monitoring.
- Driver Breath Analyzer Tests & Speed Lock at 80 km/hr for controlled driving.
- Hygienic Mid-Point Stops ensuring a safe and clean travel experience.
Conclusion
NueGo’s partnership with The Great Khali brings together the best of both worlds—ultra-comfortable, all-electric sleeper buses and delicious, king-sized Punjabi flavors at The Great Khali Dhaba. With the “Bada Swaad, Bada Sukoon” campaign, NueGo is redefining intercity travel by offering a sustainable, premium, and safe journey for all passengers. Whether you’re looking for a relaxing travel experience or a hearty meal on the go, this collaboration ensures that every journey is filled with comfort, taste, and innovation. So, get ready to travel big, rest easy, and enjoy every mile with NueGo! 🚍💨
