In today’s digital-first world, the spotlight is no longer reserved for adult creators. Kids are ruling the social media landscape with charm, authenticity, and massive reach. As Gen Alpha steps into the content game, the next wave of influential voices are not just tech-savvy-they’re born creators. If you’ve been looking for the top kids influencers in India to follow in 2025, we’ve got you covered. From funny sketches and dance challenges to fashion, vlogs, and lifestyle content, these young digital stars are shaping conversations, setting trends, and partnering with some of India’s biggest brands.
Let’s dive into the most impactful and followed child influencers India offers right now.
Why Kids Influencers in India Matter in 2025
Gone are the days when social media was just a grown-up game. With increasing internet access, child-friendly content formats, and screen-smart kids, India has witnessed a surge in young creators gaining massive traction on Instagram and YouTube.
Here’s why:
- Kids influence household purchase decisions, especially in fashion, food, and entertainment.
- Their content is honest, emotional, and wildly relatable.
- They’re natural trendsetters among their peers, helping brands build community and credibility.
List of Kids Influencers in India 2025
| Sr. No. | Influencer Name | Followers |
|---|
| 1 | Amreen Malhotra | 467K |
| 2 | Tiana Elizabeth George | 790K |
| 3 | Aayu and Pihu | 524K |
| 4 | Sayesha Singh | 339K |
| 5 | Anantya Anand | 620K |
| 6 | Kiara Nautiyal (Guddu) | 520K |
| 7 | Zara Zyanna | 1.2M |
| 8 | Amayra Khurana (Amu) | 461K |
| 9 | Swarna Pandey | 430K |
| 10 | Aakriti Sharma | 1.9M |
Top Kids Influencers in India to Follow
1. Amreen Malhotra
Followers: 467K
Amreen is one of the most well-known Indian child influencers, thanks to her viral “Pani Peelo” moment. Her feed is filled with high-energy dance reels, fashion photos, and lip-sync performances. She’s collaborated with top brands like Pampers, Lifebuoy, McCain, Amazon Alexa, and Tide.
2. Tiana Elizabeth George
Followers: 790K
A powerhouse of personality from Chennai, Tiana is known for her hilarious takes on family life and daily routines. Her playful reels are a hit with both kids and parents. Brands like FirstCry, The Marina Mall, and GRB Dairy Foods have partnered with her for authentic campaigns.
Also Read: Top Indian Parenting Influencers to Follow in 2023
3. Aayu and Pihu (Aayu and Pihu Show)
Followers: 524K
This sibling duo brings a dose of fun and laughter to every reel. With a popular YouTube channel and an engaging Instagram presence, they create challenge videos, DIY experiments, and lifestyle vlogs. Their Nickelodeon Kids Choice Award win highlights their nationwide popularity.
4. Sayesha Singh
Followers: 339K
Sayesha is a versatile young actor and model known for her expressive performances and stylish reels. From runway walks at India Kids Fashion Week to branded content with Skechers, Biba, and Oreo, Sayesha is one of the most fashionable kids influencers India has today.
5. Anantya Anand
Followers: 620K
Anantya rose to fame with toy reviews and hair tutorials, but quickly expanded into vlogs and comic skits. Her storytelling style is relatable and fun, earning her recognition like the Global Child Prodigy Award and collaborations with Bath & Body Works and Dreamland Publications.
Also Read: Trendsetters in Motherhood: 10 Mommy Influencers to Watch
6. Kiara Nautiyal (Guddu)
Followers: 520K
Known for her role as “GuddukiMummy,” Kiara creates comic reels that mirror typical Indian family life. Her talent for character creation and humor has landed her partnerships with FirstCry, Milton Homewares, and Trends.
7. Zara Zyanna
Followers: 1.2M
Zara is a fashion-forward child influencer from Chennai, often seen with her younger sister Ziva. Her stylish outfits, acting in Tamil films, and collaborations with brands like Pothys and Sony Music South make her one of the most followed kid influencers in the country.
8. Amayra Khurana (Amu)
Followers: 461K
A TV star on Ghum Hai Kisikey Pyaar Mein, Amu brings behind-the-scenes drama and charm to Instagram. Her collabs with FirstCry and Britannia showcase her mass appeal, and her content blends fashion, cuteness, and creativity effortlessly.
9. Swarna Pandey
Followers: 430K
Swarna made her debut in television at age two and now stars in shows like Yeh Hai Chahatein. Her feed includes brand collabs, lifestyle content, and promos that connect with both parents and kids. Past partnerships include Himalaya Baby Care, Hopscotch, and Amazon.
10. Aakriti Sharma
Followers: 1.9M
One of the earliest breakout stars, Aakriti gained national recognition from her TV role as Kullfi. On Instagram, she’s all about expressive dances, fun reels, and stylish content. With over 1.9 million followers, she remains one of the top kids influencers in India in 2025.
Also Read: Top Dad Influencers to Follow in India
Why Brands Love Collaborating with Kids Influencers in India
The rise of kid influencers isn’t just about follower count. It’s about:
- Emotional relatability: Children bring warmth and connection to content.
- Authentic storytelling: From unboxing toys to mimicking mom-dad, the content feels genuine.
- High ROI: Parents are more likely to trust and act on recommendations from other parents and children.
Brands like FirstCry, Pampers, Britannia, Nykaa, and Amazon have already seen results by integrating child influencers into their digital campaigns.
Final Thoughts
The wave of kid influencers in India is not a trend – it’s the future. Whether you’re a brand looking to create emotional storytelling or a follower seeking joy-filled content, these creators are worth your time and attention in 2025.
They may be small in size, but they’re making a massive impact in the world of content, creativity, and commerce.
FAQs: Kids Influencers India
Q1. Who is the most followed kid influencer in India in 2025?
Aakriti Sharma currently leads with over 1.9 million followers.
Q2. What type of content do child influencers create?
Dance reels, lifestyle vlogs, comedic skits, unboxings, brand reviews, and behind-the-scenes content.
Q3. Are these kids’ accounts managed by parents?
Yes, most profiles are parent-managed or overseen by agencies to ensure safety and content quality.
Q4. Can brands collaborate with these kid influencers?
Absolutely. Many influencers have contact details or management emails listed in their bio for brand inquiries.
Q5. Where can I find more Indian kid influencers?
Platforms like Instagram, YouTube, and kid-focused influencer marketing agencies regularly feature rising stars.
