Delhi: Art-E Mediatech has revealed its new partnership with Firefox Cycles. Under this collaboration, Art-E will craft and implement a full-scale 360-degree marketing strategy for Firefox Cycles. This includes in-store and offline marketing, media buying, social media management, performance marketing, and brand promotion. The Delhi branch of the agency will oversee this mandate.
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What do experts have to say about this partnership?
Speaking on the new mandate, Amit Dhawan, Partner and CEO, Art-E said, “Winning this mandate is a testament to our team’s creativity, expertise, and dedication. We are excited to partner with Firefox Cycles, a brand that shares our passion for innovation and excellence. Together, we aim to set new benchmarks in the industry. I am confident that this partnership will result in great outreach for the brand, and I can’t wait to see where our journey takes us together.”
“We look forward to a long-term collaboration by harnessing Art-E’s expertise to deliver exceptional results in today’s ever-evolving digital media landscape”, commented Sriram Sundreson, CEO, Firefox Bikes.
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Conclusion
In summary, Art-E Mediatech’s collaboration with Firefox Cycles marks a significant milestone, as the agency takes on a comprehensive 360-degree marketing mandate. With responsibilities spanning from in-store and offline marketing to social media management, media buying, and brand promotion, Art-E is poised to elevate Firefox Cycles’ brand presence across multiple channels. Managed by their Delhi branch, this partnership promises a strategic and integrated approach to achieving greater visibility and impact in the cycling market.
