LUX, the iconic beauty soap brand, is celebrating a century of indulgence and empowerment for women worldwide. Launched in 1924, LUX has become a household name in over 100 countries, carrying a legacy that stretches back to the golden era of Hollywood with ambassadors like Elizabeth Taylor, Audrey Hepburn, and Marilyn Monroe.
A Century of Beauty and Self-Care
LUX has redefined the concept of self-care with its luxurious fragrances and commitment to quality. The brand has consistently challenged conventional beauty standards, promoting self-assurance and inner confidence in women. Crafted alongside the world’s leading perfumers, LUX products offer a moment of indulgence in everyday routines.
Suhana Khan: New Brand Ambassador of LUX
To mark this momentous occasion, LUX has announced Suhana Khan as the new brand ambassador for its body wash range.
Commenting on her association with LUX, Suhana Khan says, “I am truly honoured to be a part of LUX’s centenary celebration and to represent a brand that has epitomised beauty and elegance for generations. LUX has not only adorned the self-care rituals of women worldwide but has also been a beacon of empowerment and self-assurance. As they mark this remarkable milestone, I am excited to embark on this journey with LUX, a brand that shares my values of confidence and authenticity. Together, I look forward to inspiring others to embrace their uniqueness. Here’s to a century of excellence and to many more years of making women own their beauty.”
Also Read: 10+ Inspiring & Interactive Mother’s Day Campaign Ideas for 2024
Also Read: Ibrahim Ali Khan Joins Instagram & PUMA as brand ambassador
LUX Paves the Way for the Next Generation
Severine Vauleon, Global Brand Vice President of LUX, commented on Suhana Khan joining the LUX family. She said, “For a century, LUX has redefined indulgence with its exquisite fragrances, challenging conventional beauty standards and empowering women worldwide. Crafted in collaboration with the world’s leading perfumers, LUX remains dedicated to inspiring moments of self-care and luxury. With Suhana Khan joining our journey we aim to inspire the next generation of women to embrace self-care rituals and express their beauty unapologetically.”
Conclusion
From Hollywood legends to a confident new generation, LUX continues to be a symbol of indulgence and empowerment. With Suhana Khan at the helm, LUX is ready to write the next chapter, inspiring women to embrace self-care rituals and celebrate their unique beauty for years to come.
