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Team Pumpkin secures marketing mandate for DRRK Foods’ Crown Rice Brand

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DRRK Foods, renowned for its basmati rice, unveils a strategic alliance with Team Pumpkin, a marketing agency, to bolster Crown Rice’s digital footprint through a marketing mandate. This partnership entails Team Pumpkin overseeing social media management and PR endeavors for the flagship brand.

Team Pumpkin wins the marketing mandate for DRRK Foods’ Crown Rice Brand

DRRK Foods, renowned for its basmati rice, has forged a strategic alliance with Team Pumpkin, a leading marketing agency. This collaboration is set to fortify the digital presence of DRRK Foods’ flagship brand, Crown Rice.

Objectives of Collaboration

The primary objective of this partnership is to enhance Crown Rice’s online visibility. By combining expertise, DRRK Foods and Team Pumpkin aim to elevate the brand’s digital footprint, reaching wider audiences and fostering engagement.

Team Pumpkin secures marketing mandate for DRRK Foods' Crown Rice Brand
Team Pumpkin secures marketing mandate for DRRK Foods' Crown Rice Brand

Scope of Collaboration

Team Pumpkin will spearhead social media management and PR endeavors for Crown Rice. With a comprehensive approach, they will navigate various digital channels, ensuring cohesive brand representation and impactful messaging.

Strategy and Approach

Leveraging data-driven insights and innovative solutions, Team Pumpkin is committed to propelling Crown Rice’s brand awareness and market growth. Their focus on creativity and analytics will drive effective engagement strategies across digital platforms.

Execution and Management

Team Pumpkin will meticulously oversee social media operations and PR campaigns for Crown Rice. Their dedication to maintaining brand consistency and fostering consumer interaction will be instrumental in achieving campaign objectives.

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What do experts have to say about this appointment?

Team Pumpkin secures marketing mandate for DRRK Foods' Crown Rice Brand
Amit Marwaha

We are excited to embark on this journey with our digital marketing partner,” says Amit Marwaha, managing director at DRRK Foods. “Our goal is to enhance the visibility and engagement of Crown Rice, solidifying its position as a leading choice for the consumers.”

“This collaboration is expected to enhance the positioning of Crown Rice,” says Vikram Marwaha, joint managing director at DRRK Foods. “With its success in the market, Crown Rice has proven itself as a top choice for premium basmati rice. Now, we are looking to build on that success by boosting its visibility and engagement. We have high expectations from our digital partners to help us achieve this goal. Together, we aim to solidify Crown Rice’s position even further and ensure it remains a preferred brand for consumers” he added.

Swati Nathani, co-founder of Team Pumpkin, remarked, “We are truly excited about our partnership with Crown Rice. As a leading digital marketing agency, we understand the importance of innovation and excellence in today’s competitive landscape. Crown Rice’s dedication to quality and 5 decades of experience in paddy sourcing, aligns perfectly with our values at Team Pumpkin. Together, we are confident that our collaborative efforts will not only elevate the Crown Rice brand but also set new standards of success in the market.

Team Pumpkin secures marketing mandate for DRRK Foods' Crown Rice Brand
Swati Nathani

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Conclusion

In summary, the strategic partnership between DRRK Foods and Team Pumpkin marks a pivotal moment in the journey of Crown Rice, the esteemed basmati rice brand. With a collective focus on bolstering digital presence, leveraging data-driven strategies, and fostering engaging consumer interactions, this collaboration sets the stage for elevated brand visibility, market expansion, and sustained growth. Together, DRRK Foods and Team Pumpkin are poised to navigate the ever-evolving landscape of digital marketing, ensuring that Crown Rice continues to resonate with consumers and remain a cornerstone of culinary excellence.

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