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Myntra FWD Ropes In Khushi Kapoor And Vedang Raina As Brand Ambassadors

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Fashion has always been a powerful form of self-expression, especially for the younger generation. Myntra, the leading online fashion retailer, is well aware of this fact and is committed to providing an unmatched fashion experience tailored specifically for Gen-Z. To strengthen its bond with Zoomers and further solidify its position as the go-to destination for the latest trends and fashion experiences, Myntra has exciting news to share. The much-awaited acting debut of two young talents, Khushi Kapoor and Vedang Raina, has made headlines, and they are now officially roped in as the new brand ambassadors for Myntra FWD.

Khushi Kapoor: Embodying Freshness, Individuality, And Trendiness

Khushi Kapoor, the young and talented actor, is all set to embark on her acting journey, and Myntra FWD could not be a more perfect fit for her first-ever brand endorsement. She radiates freshness and exudes individuality in her fashion choices, making her a natural choice to represent FWD’s ethos.

Khushi Kapoor expressed her excitement, “I am super excited to be a part of Myntra FWD, and it couldn’t be more fitting as my first-ever brand endorsement. FWD stands for freshness, individuality, and trendiness, and these are the very principles that define fashion for me. Myntra has always been at the forefront of driving fashion-tech fusion, creating an immersive shopping experience for fashion enthusiasts like me. FWD is a natural extension of that vision. Through this association, I hope to deepen my connection with my fans, who, like me, share a passion for all things fashion. It’s an exciting beginning, and I can’t wait to embark on this journey with Myntra FWD.”

Also Read: Introducing Myntra’s Virtual Fashion Influencer: Maya

Vedang Raina: Unlocking Personal Sense of Style

Fashion has a unique way of empowering individuals to express their true selves, and Vedang Raina, the other half of this dynamic duo, firmly believes in the strength of personal style. Vedang is thrilled to join Myntra’s prestigious squad of brand ambassadors, where individuality is celebrated and encouraged.

He said, “Fashion has always been a relatively simple yet potent way for people to express their true selves. Myntra FWD’s distinctive approach to fashion empowers Zoomers to unlock their personal sense of style, giving them the confidence to be unapologetically authentic. I am thrilled to join Myntra’s squad of brand ambassadors and look forward to a stellar association where individuality is celebrated. Together, we can inspire the Gen-Z community to explore fashion without limits and celebrate their uniqueness.”

Speaking of the onboarding of Khushi Kapoor and Vedang Raina as FWD’s brand ambassadors, Vijay Sharma, Senior director of Marketing said, “With Myntra FWD, we are  building the hottest trends destination for the Gen-Z of India. We are thrilled to have the young trendsetters  – Khushi Kapoor and  Vedang Raina – as the faces of FWD. Their fresh and bold fashion choices, ‘with-it’ attitude, youthful aesthetic and authentic representation of Gen-Z’s fashion expectations make Khushi and Vedang the perfect ambassadors for FWD.” 

Also Read: Shah Rukh Khan: The Face of Myntra’s Mega ‘End of Reason Sale’

Gen-Z fashion’s Power Pair: Khushi Kapoor And Vedang Raina For Myntra FWD

Myntra FWD’s decision to onboard Khushi Kapoor and Vedang Raina as brand ambassadors is an exciting milestone for both the platform and the young talents. With their fresh and bold fashion choices, coupled with a ‘with-it’ attitude, Khushi and Vedang are set to ignite the fashion scene for the Gen-Z audience. As Myntra continues to offer an unparalleled fashion experience with over 67,000 styles and access to 500+ popular brands, the association with these budding stars reinforces FWD’s position as the hottest trends destination for the young and fashion-forward generation of India. Together, they are ready to inspire millions of Zoomers to embrace their individuality and confidently express themselves through fashion, making FWD the ultimate go-to destination for all their style needs.

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