HMD (Human Mobile Devices) unveils a long-term partnership with Jemimah Rodrigues, the dynamic all-rounder from India’s national women’s cricket team. This collaboration offers HMD a chance to engage with a young, tech-savvy Indian audience, grounded in shared values and a deep understanding of technology needs.
HMD appoints Jemimah Rodrigues as their brand ambassador
HMD (Human Mobile Devices) announces a long-term partnership with Jemimah Rodrigues, the dynamic all-rounder from the Indian national women’s cricket team. This collaboration presents an opportunity for HMD to connect with a young, tech-savvy audience in India, grounded in shared values and a deep understanding of technology needs.
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Ambassador Profile
Jemimah Rodrigues, celebrated for her versatility and elegance both on and off the cricket field, exemplifies HMD’s values of innovation, sustainability, and authenticity.
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What do experts have to say about this appointment?
“HMD is a new brand and our young audience relate to meaningful innovation and believe in staying real. In Jemimah, we see a vibrant and versatile brand advocate who really expresses herself on & off the field. We are excited about this long-term partnership. It will be magical,” said Tathagat Jena, head of online business, DTC and marketing head, HMD.
Expressing her enthusiasm about the partnership, Jemimah Rodrigues stated, “In a world where athletes like us are expected to be like machines, here is a technology brand that wants us to be human. I am really excited to be with Human Mobile Devices.”
Conclusion
This exciting partnership between HMD and Jemimah Rodrigues not only highlights the synergy between a leading technology brand and a young cricket star but also underscores their commitment to innovation, sustainability, and authenticity. By joining forces, HMD and Jemimah aim to inspire a tech-savvy generation in India, reflecting shared values and a mutual passion for excellence both in technology and sports.
