Mansi Zaveri’s story is one of inspiration and determination. As a mother of two young children, she recognized the challenges parents face in making informed decisions about their children’s care and upbringing. Combining her passion for digital media and her own parenting journey, she founded kidsstoppress.com, a discovery platform that has become India’s most trusted and successful brand in the parenting and childcare space.
Through her platform, Mansi empowers parents with the knowledge and resources they need to make informed choices about their children’s care and education. Her online courses for kids and women entrepreneurs provide valuable guidance and support, while her India’s first parenting original podcast has become a go-to resource for parents seeking information and advice.
Beyond her work with kidsstoppress.com, Mansi is also a passionate advocate for improving employee empathy for women in the workplace. She works with organizations to help them create more supportive and inclusive environments for their female employees.
Mansi’s career trajectory
Mansi Zaveri is a marketing and communications professional with a decade of experience in various industries such as advertising, branding, retail, lifestyle, and digital media. She holds an MBA in marketing and her last role was as Head of Marketing & Communications for French Connection UK in India.
While traveling with her first child, Mansi noticed a gap in the Indian market for parenting and baby care platforms that were tailored to the local culture. This realization led her to conceive Kids Stop Press in June 2011, two years after her child was born.
As a working mother with limited access to other moms’ experiences, Mansi relied on technology to research and gather information. She discovered that urban Indian parents spend up to 70% of their time in front of a screen, but information about parenting and child care was scattered across multiple platforms.
To address this issue, Mansi envisioned a digital platform that would serve as a one-stop guide for Indian parents to simplify parenting and provide information and resources tailored to the local culture. She founded Kids Stop Press with this vision in mind, creating a unifying platform for discerning Indian parents looking to raise their children with global resources.
Education
Mansi Zaveri completed her Bachelor of Commerce from H.R. College of Commerce in 2002, where she was an active member of The Rotaract Club of Bombay Queens Necklace. She pursued a PGDBM in Marketing from Sydenham Institute of Management Studies from 2002-2004, winning awards for her papers on ‘TEENMACHINE.’ In 2020-2021, Mansi enrolled in the Goldman Sachs 10K Women’s Programme for Entrepreneurship/Entrepreneurial Studies at the Indian Institute of Management Bangalore, which equipped her with the necessary skills to establish her own venture, Kidstoppress.
Founding Kidsstoppress
Kidsstoppress.com was born in 2011, two years after Mansi Zaveri’s first child was born. As a new mother, Mansi had countless questions and anxieties about raising her child to the best of her abilities. Being a full-time working mother, she had limited access to discussions about child-rearing, but she did have access to technology. She realized that many urban Indian parents spend a significant amount of time in front of screens, so she thought of combining technology and information to make it accessible to parents.
Mansi understood that the only opinions that mattered to her when deciding something for her child were those of other mothers. Therefore, Kidsstoppress became a platform for sharing real experiences among parents. The name “Kidsstoppress” reflects the blog’s mission to explore, experience, and share significant information related to child-rearing. Since its inception, Kidsstoppress has become a go-to destination for parents seeking credible and useful information on a variety of topics related to parenting.
Achievements
- Mansi Zaveri is the Founder & CEO of Kidsstoppress.com, India’s leading discovery platform for parenting and child care.
- The platform has a digital reach of 10 million per month, making it one of the most trusted sources for parenting information in India.
- Mansi was recognized as Business World 40 Under 40 – Content for her contributions to the industry.
- Under her leadership, Kidsstoppress.com has expanded to include online courses for kids and women entrepreneurs.
- Mansi’s vision has also led to the launch of India’s First Parenting Original Podcast on Jio Saavn, which has already garnered over 1.5 million streams in just six months.
- Through her passion and hard work, Mansi has transformed Kidsstoppress.com into a highly successful and influential brand in India.
- Her dedication to providing reliable and informative content to parents has made a significant impact on the parenting industry in India.
Mansi, a super mommy and a brilliant momprenuer
Mansi is a superhero mompreneur, juggling her cape and coffee like a boss. With her trusty sidekick, Kidsstoppress.com, she has taken the parenting world by storm, providing the best tips and tricks for fellow parents. She’s like the Mary Poppins of the digital age, with a sprinkle of fairy dust and a pinch of sass.
Mansi’s entrepreneurial spirit is as fierce as her dedication to motherhood. She’s like the Tony Stark of the startup world, building her own empire one click at a time. She’s not afraid to take risks and try new things, like launching India’s First Parenting Original Podcast on Jio Saavn.
But most importantly, Mansi is an inspiration to all moms out there, showing us that we can have it all, as long as we don’t forget the most important things in life – our family and ourselves. She’s like the Wonder Woman of motherhood, with a lasso of truth and a heart of gold.
