Swastik Productions, a prominent player in the entertainment industry, has recently announced a strategic move to bolster its digital presence with the appointment of Manish Agarvwal as the Head of Digital, MarCom (Marketing Communications), and Special Projects. In this transformative role, Manish is set to lead Swastik Productions into a new era, focusing on digital revenue generation, strategic partnerships, and innovative special projects.
A Glimpse into Manish Agarvwal’s Rich Career Journey
With a remarkable career spanning over 17 years, Manish Agarvwal brings a wealth of experience from key positions at major digital platforms and media houses. His tenure at Zee Entertainment, where he served as Vice President and Head of Marketing for Zee Zest, showcased his strategic prowess in contributing to a significant market share in the lifestyle category. Manish’s diverse career path includes roles at Loktantra Mediatech, Times Television Network, Star TV Network, Sony Pictures Networks Distribution India, Publicis India, and Percept H.
Charting New Territories: Manish Agarwal at Swastik Productions
In his newly appointed role, Manish is entrusted with the responsibility of leading the team at Swastik Productions to establish and implement initiatives geared towards driving digital revenues. This encompasses forging partnerships, expanding the company’s digital business footprint, and spearheading special projects. Furthermore, Manish will play a pivotal role in the MarCom domain, reporting directly to Swastik Productions’ founder, Siddharth Kumar Tewary. This aligns seamlessly with the company’s overarching vision of cementing its leadership position in the industry.
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Siddharth Kumar Tewary’s Perspective on the Appointment
Siddharth Kumar Tewary, the visionary founder of Swastik Productions, expressed his enthusiasm about the addition of Manish Agarvwal to the team. He said, “We are excited to have Manish fuel Swastik’s digital growth. His qualified experience in the digital domain brings valuable insights to Swastik Productions. As we embark on a journey of continued growth and innovation, we look forward to simultaneously thriving in the digital landscape, as we do in television.”
Manish Agarvwal’s views
Manish Agarvwal, sharing his thoughts on the new role. He said, ” “I am delighted to join Swastik Productions to drive its growing audience engagement agenda. With a significant presence in television, we look forward to growing the franchise of our content and music on digital platforms too”, says Manish Agarvwal, head of digital, marcom & special projects, Swastik Productions.
Conclusion: Navigating the Digital Frontier
The appointment of Manish Agarwal as the Head of Digital, MarCom, and Special Projects at Swastik Productions marks a pivotal moment in the company’s journey. As the entertainment landscape undergoes digital transformation, Manish’s strategic vision and seasoned expertise are poised to drive Swastik Productions towards new heights, ensuring a strong foothold in both traditional television and the dynamic digital realm.
