To mark the festivities of Durga Pujo and Navratri, Finolex Pipes has released a moving short film ,which beautifully sheds light on the power of transformation through adoption. This compelling narrative not only highlights the crucial social cause of girl child adoption but also weaves together hearts with its poignant storytelling.
What is Finolex Pipes’ Durga Pujo & Navratri Film
Finolex Pipes came up with a very emotional short film on the occasion of Durga Pujo & Navratri, created by Campen Factory and helmed by the talented director Ripunjoy B’yum, is a poignant masterpiece that artfully captures the profound journey of girl-child adoption. It pays a heartfelt tribute to those remarkable families who have embraced this life-altering change, beautifully showcasing the boundless impact of love and acceptance.
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This cinematic gem illustrates the transformative potential of the simple yet profound act of adoption, paving the way for brighter futures for these young girls. The film narrates a touching story of a man who opens his heart and home to a young girl during Durga Pujo, affectionately naming her ‘Durga.’ This evocative portrayal carries a powerful message to society, resonating with the core values of the Finolex Pipes Parivaar – care, compassion, a people-first approach – all while delivering reliable and dependable plumbing and sanitation solutions
Also Read: Best Durga Pujo Brand Campaigns That Left A Mark
What Do Experts Have To Say About This Campaign?
Ashok Jaiswar, Vice-President, Head of Marketing and Communications at Finolex Industries, expressed his thoughts, saying, “In our continued dedication to various causes, we are thrilled to unveil this thought-provoking short film centered on higher social cause, symbolizing strength, resilience & embodies the potential for a brighter future through adoption. Just as our products endure, so does our dedication to causes that truly matter. We are committed to delivering top-quality solutions while making a positive and meaningful impact on society.”
Conclusion
In conclusion, Finolex Pipes’ Durga Pujo & Navratri Film is a touching cinematic masterpiece that not only entertains but also educates and inspires. Crafted by the skilled team at Campen Factory and skillfully directed by Ripunjoy B’yum, this short film beautifully exemplifies the transformative journey of girl-child adoption. It pays homage to the remarkable families who have opened their hearts and homes to these young girls, emphasizing the immeasurable impact of love and acceptance.
This heartwarming narrative serves as a reminder of the potential we all hold to make a positive change in society. It highlights the significance of embracing those in need and fostering brighter futures through the act of adoption. The story of a man who welcomes a young girl into his home during Durga Pujo, affectionately naming her ‘Durga,’ encapsulates the power of compassion and the warmth of family.
