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HomeThink TankCampaign DissectionLibas onboards Kiara Advani as the brand ambassador for their spring-summer collection

Libas onboards Kiara Advani as the brand ambassador for their spring-summer collection

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In the latest brand film, Kiara Advani dynamic style takes center stage, embodying the essence of the modern Indian woman. Libas, renowned for ethnic fashion, welcomes Kiara as its brand ambassador, setting new benchmarks in aspirational fashion. This collaboration signifies Libas’ commitment to redefining ethnic wear for contemporary tastes.

Kiara Advani is the new Brand Ambassador for Libas

Film & Brand Ambassador Announcement:

In its latest brand film, Libas proudly unveils Kiara Advani as its newest brand ambassador, showcasing her vibrant style and embodying the essence of the modern Indian woman. This collaboration marks Libas’ commitment to setting new standards in ethnic fashion.

Kiara Advani’s Vibrant Persona:

Kiara Advani’s vivacious personality and trendsetting style resonate with Libas’ ethos, celebrating the contemporary Indian woman’s spirit of independence and evolution. The brand film captures Kiara’s transition from playful daytime attire to stunning evening ensembles, symbolizing the beauty and versatility of Libas’ Spring-Summer collection.

Also Read: Lenskart Launches Playful Campaign with Karan Johar & Kiara Advani – Agency Masala

Celebration of Ethnic Fashion & Individuality:

The brand film unfolds with Kiara grooving to a retro beat, surrounded by friends in a lively celebration of style and self-expression. Through this vibrant depiction, Libas inspires women to embrace their unique fashion choices, blending tradition with contemporary allure. With Kiara Advani as its brand ambassador, Libas embarks on a journey to redefine ethnic fashion, captivating audiences with its distinctive blend of tradition and modernity.

What do experts have to say about this campaign?

Sidhant Keshwani

Talking about the announcement, Sidhant Keshwani, founder and CEO of Libas, said, “Our partnership with Kiara Advani marks a significant milestone for Libas as we embark on a journey to elevate our brand to new heights of sophistication and style. With Kiara’s unparalleled charm and fashion-forward approach, we are confident that she will help us in our mission to premiumize the Libas brand, making it the go-to destination for discerning consumers seeking aspirational ethnic wear. We truly believe Kiara embodies the essence of Libas, making her an ideal choice to represent the brand on a global stage “.

Kiara Advani expressed her excitement about joining forces with Libas, stating, “As someone who values the timeless elegance of ethnic wear, I am thrilled to join forces with Libas as their brand ambassador. Together, we aim to redefine traditional fashion and inspire women to express themselves confidently.”

Kiara Advani

Also Read: Quaker Instant Oats Unveiled with Sid and Kiara – Agency Masala


In a seamless blend of fashion and spirit, Libas’ latest brand film, starring Bollywood icon Kiara Advani, heralds a new era in ethnic wear. With Kiara’s vibrant persona and trendsetting style at the forefront, the film celebrates the essence of the contemporary Indian woman, capturing the joy of self-expression and individuality. Through its Spring-Summer collection, Libas invites women to embrace tradition with a modern twist, redefining aspirational fashion and inspiring a generation to confidently showcase their unique styles. With this exciting collaboration, Libas reaffirms its position as a beacon of elegance and sophistication in the world of ethnic fashion.

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