Joy Personal Care, a renowned Indian personal care brand, proudly welcomes Sanya Malhotra as its brand ambassador for the moisturizing category. This exciting collaboration underscores the brand’s commitment to celebrating natural beauty through its flagship moisturization products.
Sanya Malhotra – Brand Ambassador of Joy Personal Care in the new DVC
In a dynamic Digital Video Campaign (DVC), Sanya Malhotra takes center stage, expressing her desire for a fresh and smooth dewy skin tone. The focus of the campaign is on Joy’s latest release, the Skin Fruits Super Soft Moisturizer (Berries + Active Vitamin E). This product stands out for its ability to keep the skin hydrated for 24 hours without any greasy residue, setting a new standard in moisturizing skincare.
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Discover True Delight with Joy’s Moisturising Marvel
Sanya, in her lively and energetic appearance, discovers true delight with Joy Personal Care’s gentle moisturizer cream. The product, formulated with a nourishing blend of natural elements and a non-greasy vitamin E formula, effectively moisturizes and also revitalizes the skin. What’s more, it is crafted without alcohol, parabens, phthalates, and microbeads, aligning with the brand’s commitment to clean and natural skincare.
Chairman Sunil Agarwal’s Perspective on the Partnership
Speaking about this association Sunil Agarwal, chairman of RSH Global, “We are glad to on board Sanya Malhotra as our brand ambassador for our flagship category of moisturisation. To broaden our product portfolio and boost market share, Sanya’s partnership is a resolute commitment to celebrating natural beauty. We are thrilled to embark on this journey with her, ready to share the joy of our products with an even wider audience. Our products are enriched with hydrating properties and natural fruit-based ingredients, and are thoughtfully crafted to meet the unique needs of our customers.”
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Wrapping up: Joy Personal Care X Sanya Malhotra
So, Joy Personal Care’s association with Sanya Malhotra marks a significant step in promoting natural beauty and effective skincare. The brand looks forward to a joyful journey with its new ambassador, ready to bring the benefits of their thoughtfully crafted products to a broader audience.
