SG Sports, led by APL Apollo, has acquired ‘Bengaluru Spartans,’ one of the eight teams participating in the eagerly awaited Tennis Premier League (TPL) 2023. With this acquisition, the team has been rebranded as ‘Bengaluru SG Mavericks,’ with tennis sensation Sania Mirza stepping in as its brand ambassador. Alongside this exciting news, the team has also unveiled a fresh logo, setting the stage for an electrifying sporting spectacle this December.
New Logo of SG Mavericks- TPL 2023
SG Sports Ventures And Its Commitment To Indian Sports
APL Apollo, a leading name in structural steel tubes, owns SG Sports, which is dedicated to making a significant impact on the Indian sporting industry. Mr. Sanjay Gupta, Chief Managing Director of APL Apollo Tubes Ltd, is a passionate advocate for sports, particularly nurturing young talent in India.
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TPL 2023: A Grand Event on the Horizon
The fifth edition of TPL is scheduled for December this year, and all matches will be held at Pune’s Balewadi Stadium. This adrenaline-pumping event is organized under the auspices of the All India Tennis Association (AITA) and the Maharashtra State Lawn Tennis Association (MSLTA).
Celebrity Association with TPL
TPL’s growing popularity is evident from the star-studded list of celebrities associated with the league. Personalities such as Sonu Sood, Arjun Kapoor, Malaika Arora, Rakul Preet Singh, Leander Paes, and Sonali Bendre have all lent their support to this tennis extravaganza. Sania Mirza has been supporting the Bengaluru team for the past three years, making this her fourth year as part of the action.
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Sania Mirza’s Vision As Brand Ambassador of SG Mavericks
Expressing her excitement, Sania Mirza, Brand Ambassador of Bengaluru SG Mavericks, shares her vision: “I am thrilled to be a part of this exciting venture and obliged to SG Sports for choosing me as their brand ambassador. As a former tennis player and woman, I feel that India has a lot of potential in terms of sports, and tennis has seen more and more interest from our young generation recently. Still, there are miles to go before we shine on the world stage in this sport, and Tennis Premier League provides a brilliant opportunity for young and upcoming players to prove their mettle on the court.”
APL Apollo’s Perspective for SG Mavericks
Mr. Sanjay Gupta, CMD of APL Apollo Tubes Ltd., also expresses his enthusiasm: “This is a great opportunity for our company to associate with the spirit of sports that teaches us the most valuable lessons in life. We look forward to this association with Bengaluru Spartans, which is now Bengaluru SG Mavericks, and wish each player ahead of the trailblazing contest to be held in December this year.”
The Thrilling TPL Format
TPL 2023 will feature eight franchises, each playing five matches to qualify for the semi-finals. Each match between two franchises will comprise Men’s Singles, Women’s Singles, Mixed Doubles, and Men’s Doubles, worth a total of 20 points. A total of 400 points (80 points x 5 matches) will be at stake during the league stage, with the top four teams in the points table advancing to the semi-finals.
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TPL: A Tennis Extravaganza
The Tennis Premier League (TPL) packages traditional tennis into a highly entertaining tournament, capturing the imagination of fans. With its unique format, it is often considered the tennis equivalent of the Indian Premier League (IPL) and is returning for its fifth season this year. The league is set to create history in Indian tennis, and fans eagerly await the start of TPL 2023. Beyond cricket, other sports like tennis are gaining traction among Indian audiences, with close to 100 million viewers tuning in to watch tennis on TV last year.
Let’s wrap up: SG Mavericks X Sania Mirza
In conclusion, with Sania Mirza leading the charge as the brand ambassador for Bengaluru SG Mavericks, and APL Apollo’s commitment to nurturing sporting talent, the Tennis Premier League 2023 promises to be an event that will leave a lasting impact on the Indian sports landscape. As tennis gains ground among Indian viewers, the future of the sport looks bright, with young and aspiring players ready to shine on the grand stage.
