Skechers, renowned for comfort technology, proudly welcomes cricket sensation Ishan Kishan as the brand ambassador for Skechers India. Cricket holds a revered status in India, and Ishan Kishan, a wicket-keeper batsman, is set to endorse Skechers’ upcoming cricket boots. Additionally, he will feature in marketing initiatives promoting Skechers’ Performance and Lifestyle footwear lines.
Skechers appoint Ishan Kishan as the Brand Ambassador
Announcement of Ishan Kishan as Skechers India Brand Ambassador
Skechers, renowned for comfort technology, proudly welcomes cricket sensation Ishan Kishan as its brand ambassador for Skechers India. With cricket holding a revered status in India, the wicket-keeper batsman’s endorsement comes as he competes this season in the upcoming Skechers cricket boots. Ishan Kishan will also be featured in marketing campaigns showcasing Skechers Performance and Lifestyle footwear collections.
Skechers Performance Athletes
The Skechers team of athletes, endorsing the brand’s performance footwear, spans various sports. Notable names include footballers such as Harry Kane, Oleksandr Zinchenko, and Anthony Elanga; NBA stars like Julius Randle and Terance Mann; Major League Baseball players including Clayton Kershaw, Aaron Nola, and Brendan Donovan; golfers like Matt Fitzpatrick and Brooke Henderson; and pickleball pros Tyson McGuffin and Catherine Parenteau.
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Availability of Skechers Footwear
The latest Skechers Performance and lifestyle footwear for both men and women can be found on Skechers.in and at Skechers retail stores across India.
What do experts have to say about this appointment?
Ishan Kishan, who has taken the cricketing world by storm with his skills and approach, shared his enthusiasm about the partnership, saying, “I am excited to be a part of the Skechers family. As an athlete, footwear is critical when it comes to comfort and performance in my game. With Skechers, I have a partner which perfectly aligns with my needs. I look forward to associating with them in their commitment to creating world-class athletic footwear for everyone.”
Rahul Vira, CEO, Skechers Asia, said, “The signing of Ishan Kishan is a milestone for Skechers. We see this as an opportunity to tap into India’s love for cricket, and are proud to have Ishan on board, wearing the first Skechers cricket boots and appearing in campaigns. More than just a partnership, adding Ishan to our team is testament to the brand’s commitment to promoting sports and active lifestyles with innovative products that deliver our signature comfort that performs. Ishan is an inspiration to youthful consumers across the country, and we believe that his energy and dynamism perfectly resonate with Skechers’ sporty and stylish offerings, and Indians nationwide will champion him as the face of Skechers.”
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Conclusion
In conclusion, Skechers’ strategic move to enlist cricket luminary Ishan Kishan as its brand ambassador for Skechers India amplifies the company’s connection with India’s beloved sport and underscores its commitment to athletic excellence. With an impressive roster of athletes across various disciplines endorsing Skechers’ performance footwear, the brand continues to blend innovation with style, catering to the diverse needs of athletes and enthusiasts alike. As Skechers expands its presence in India, offering its latest performance and lifestyle footwear collections, it reinforces its position as a leading provider of comfort and performance-driven footwear in the country.
