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Gaurav Mehta Bids Farewell to Zupee, Joins Noise as CMO

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Gaurav Mehta, former Chief Marketing Officer at Zupee, has been appointed as the new Chief Marketing Officer for Noise. He bid farewell to his previous position in a grand style, with a lively celebration full of cake, balloons, and laughter. The festive atmosphere was like a carnival, filled with fun and excitement, as everyone gathered to honor Gaurav’s contributions and wish him well on his new journey.

After his successful stint as the CMO at Zupee, Gaurav Mehta has joined Noise, the connected lifestyle tech brand, as its Chief Marketing Officer. In line with the brand’s growth strategy, Mehta’s appointment is set to fortify Noise’s overall efforts to expand as an organization and solidify its position as a market leader. With his wealth of experience in the gaming and tech industries, Mehta is expected to bring a fresh perspective to Noise’s marketing initiatives and drive the brand toward sustained growth and profitability.

As the newly appointed Chief Marketing Officer at Noise, Gaurav Mehta will be taking charge of the marketing function and spearheading the development of strategic initiatives that will help reinforce strong brand-building and revenue growth in the long run. His responsibilities will range from creative influence to marketing strategies, as he works closely alongside the founders to identify key marketing opportunities and steer the company toward sustained growth and profitability. With his wealth of experience in the gaming and tech industries, Mehta is poised to bring a fresh perspective to Noise’s marketing efforts and play a key role in the brand’s continued success.

Gaurav Mehta’s farewell message was full of gratitude and quirky charm. He made sure to thank Dilsher Malhi, the founder, and CEO of Zupee, for the opportunity to partner with him and contribute to the company’s ascent in becoming the largest skill-based casual & board gaming company in the country. He even managed to get blessings from his mentor Amarjit Singh Batra before embarking on his new adventure at Noise.

Gaurav didn’t stop there – he also gave a shoutout to the marketing team for writing on the cake instead of the wall (how cool is that?), and expressed how much he would miss all of them. Gaurav’s marketing team really outdid themselves with the farewell cake – who knew writing ‘Ok Fine‘ and ‘You’ll miss us‘ could be so deliciously sarcastic? They’ll miss him dearly, but at least they’ll always have the memory of making their boss feel just a little bit guilty for moving on to bigger and better things.”

It’s a brand new adventure for Gaurav Mehta as he steps into his role as Chief Marketing Officer at Noise, the category innovator and leader in the connected lifestyle tech space. With excitement and anticipation, Mehta is eager to embark on this journey alongside Amit Khatri, Gaurav Khatri, Utsav Malhotra, and the rest of the team who have created this juggernaut. Together, they are set to make lots of noise and continue to drive the brand’s growth and success in the market. It’s a thrilling new chapter for Mehta and Noise.

Commenting on the new appointment, Amit Khatri, co-Founder, Noise said, “As we scale up exponentially, our team of experts continues to grow as well. We welcome Gaurav to the Noise family. His rich functional experience and unique blend of business acumen and creativity is just the accelerator we need to venture from here. I am certain that with him joining the leadership team, we are primed for greater milestones.”

Sharing his views on his new role, Gaurav Mehta, chief marketing officer, Noise said, “I am thrilled to be a part of the dynamic team at Noise. Noise has established itself as a market leader in the smart wearable industry with an exceptional growth trajectory. With this new journey, I am confident I will put my knowledge and experience towards building a stronger brand connect.”

Gaurav Mehta brings with him over two decades of experience in marketing, having led the function at key organizations across sectors such as technology, IT, and online gaming. Before joining Noise as its Chief Marketing Officer, Mehta served as the CMO at Zupee, where he made significant contributions to the company’s ascent as the largest skill-based casual and board gaming company in the country. He has also worked with several other prominent brands such as Yahoo, OLX, and Car Dekho, among others. With his wealth of experience and expertise, Mehta is poised to make a significant impact on Noise’s growth and success in the market.

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