Kurlon Enterprise Limited, a leading home comfort solutions company, has announced the promotion of Prashant Deshpande to Chief Brand Officer, effective December 2022. In this newly created role, Deshpande will be responsible for overseeing brand communication, consumer delight, retail business, and corporate social responsibility.
Before joining Kurlon, Deshpande held marketing positions at Zivame, Future Lifestyle Fashions, Hanesbrands, and Coffee Day Group. While leading marketing at Kurlon, he focused on media innovation and brand repositioning.
In his new role as Chief Brand Officer, Deshpande plans to prioritize innovation, sustainability, and a customer-centric approach to business. He said, “This role has a lot of responsibility, and I’m feeling very excited. It’s going to be both fun and relaxing at the same time.”
The creation of the Chief Brand Officer position reflects Kurlon’s commitment to focusing on the consumer journey and direct consumer business. Deshpande will play a crucial role in shaping the company’s brand strategy and driving brand growth.
We are thrilled to see Prashant Deshpande takes on this new challenge and wish him the best of luck in his new role as Chief Brand Officer of Kurlon Limited.
