Instamart, Swiggy’s quick-commerce platform, is back with a sparkling Diwali campaign featuring Bollywood actress Sonakshi Sinha. Following the success of last year’s nostalgic nod...
Nu Republic®, India’s pioneering lifestyle technology brand, has signed acclaimed actor Abhay Deol as the brand ambassador for its latest innovation—Triphop® smart backpacks. Designed...
Direct-to-consumer saree brand Sudathi has appointed actor Mouni Roy as its brand ambassador in a major strategic move to scale its festive and wedding...
Every Women’s Day, we celebrate progress, but do we truly question the biases that persist? Shemaroo Entertainment’s #HarRoleIsHerRole campaign goes beyond conversation to challenge...
Influencer marketing in 2025 is no longer about simply paying creators to post. It’s about storytelling, personalization, data-driven strategies, and cultural resonance. With AI...
