Laxmipati Sarees, one of India’s most celebrated saree brands, has announced popular actor Rashmika Mandanna as its new brand ambassador. This strategic partnership marks...
Vasmol, a trusted name in Indian hair care for over six decades, has announced the launch of its latest innovation—Vasmol Henna Crème Hair Colour...
PHD Media, a part of Omnicom Media Group, has appointed Deepak Mann as its new National Strategy Head. This move strengthens the agency’s leadership...
Volkswagen India has announced a new brand partnership with Indian cricketing icon Jasprit Bumrah, symbolizing a creative and strategic alignment between two forces known...
Nykaa, India’s leading beauty and lifestyle destination, has named rising Bollywood star Sharvari as its new brand icon. This marks a bold new chapter...
Building on insights and addressing an industry gap, ITC Sunfeast's new campaign introduces the Sunfeast Super Egg & Milk Biscuit, packed with the ‘Goodness...
redRail, the innovative rail ticketing platform by redBus, has unveiled its latest campaign, 'Sound of Nation'. This unique initiative transforms the iconic and nostalgic...
In today’s competitive marketplace, building a strong brand awareness is crucial to stand out and grow. In 2024, developing a strong brand awareness strategy...
Ultra Media & Entertainment Group has launched its latest OTT platform, Ultra Play, a platform exclusively dedicated to classic Hindi films. With the tagline...