Gone are the days when skincare and makeup were exclusively feminine domains. Today, men in India are proudly pursuing their pursuit of looking and feeling their best, and a vibrant community of male beauty influencers has emerged to guide and inspire them. From skincare routines to makeup tutorials, these influencers are shattering stereotypes and redefining what it means to be a handsome Indian man.
So, if you’re a guy looking to up your grooming game in 2024, look no further! Here’s our curated list of the top 20 male beauty influencers in India, ready to take you on a journey of self-discovery and effortless style.
Top Male Beauty Influencers in India
1. Ankush Bahuguna- @ankushbahuguna
Ankush Bahuguna’s journey in the male beauty influencer realm is distinguished by a harmonious blend of authenticity and relatability. Emerging from an entertainment background, Ankush smoothly shifted into the beauty sphere, captivating audiences with his genuine approach to skincare, grooming, and lifestyle. Going beyond conventional beauty tutorials, Ankush’s content delves into the personal, offering glimpses into his daily life and making viewers feel like integral parts of his world. His knack for simplifying intricate beauty routines and presenting them in an accessible manner has attracted a devoted following seeking both inspiration and practical guidance.
Ankush’s partnerships with renowned beauty brands not only spotlight his expertise but also underscore his influence within the beauty community.
2. Deep Pathare – @justdeepdrama
Deep Pathare brings a distinctive perspective to the realm of male beauty influence, reflecting his roots in creativity. Deepinder’s journey stands as a testament to the transformative potential of makeup and skincare as vehicles for self-expression.
JustDeepDrama’s content explores a wide array of themes, ranging from theatrical makeup looks to intimate discussions on self-love. What sets him apart is his openness to delve into unconventional beauty territories, providing a platform for those who aspire to challenge societal norms and embrace their unique beauty.
Going beyond mere aesthetics Deep actively promotes inclusivity and empowerment through its content. By candidly sharing his personal experiences and struggles, he has created a safe space for his audience to embrace their individuality, fostering a sense of community within the beauty landscape. As a male beauty influencer based in India, Deep Pathare’s journey reflects a captivating blend of creativity, self-expression, and a commitment to breaking conventional beauty barriers.
3. Shakti Singh Yadav – @thefebruaryboy
Shakti Singh Yadav stands out not only as a beauty influencer but also as a captivating storyteller, infusing his content with narratives of self-love, empowerment, and the celebration of unique features. His approach to male beauty is marked by a personal touch that serves as a wellspring of inspiration for many.
Shakti’s unwavering commitment to promoting self-love is palpable in the personal narratives he shares. By candidly discussing his own journey toward self-acceptance, he creates a relatable space for his audience, motivating them to embark on a similar path of self-discovery and confidence.
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The impact of Shakti’s message extends beyond individual empowerment; he actively contributes to community building within the beauty space. Through meaningful engagement with his followers, he nurtures a sense of connection, transforming his platform into a supportive community where individuals feel encouraged to share their stories and experiences. In essence, Shakti Singh Yadav’s unique blend of storytelling and commitment to fostering self-love not only sets him apart in the realm of beauty influencers but also establishes his platform as a hub for inspiration and community support.
4. Siddharth Batra – @siddharth93batra
Siddharth Batra emerges as a true artist in the male beauty influencer landscape. His distinctive approach to grooming transcends the conventional, encouraging followers to perceive it as a form of self-expression and artistry.
Siddharth’s content is a visual delight, seamlessly blending beauty tips with artistic expression. Each post is a carefully curated piece that challenges traditional beauty standards, conveying the notion that grooming is not merely a routine but a canvas for personal creativity.
Beyond the beauty community, Siddharth’s influence extends far and wide, inspiring individuals to embrace their uniqueness and leverage grooming as a powerful tool for self-expression. As one of the notable male beauty influencers in India, Siddharth Batra’s innovative perspective and artistic prowess contribute to reshaping perceptions of beauty and grooming in the digital sphere.
5. Shantanu Dope – @shantanudhope
Shantanu Dhope injects dynamic energy into the male beauty influencer scene, transforming his Instagram feed into a vibrant celebration of diversity, color, and self-expression. His unique perspective brings a refreshing and inclusive narrative to the beauty landscape. What distinguishes Shantanu is his remarkable ability to forge a personal connection with his audience. Going beyond conventional beauty tips, he shares snippets of his life that resonate deeply with followers. This authenticity creates a relatable space, empowering individuals to embrace their uniqueness.
Shantanu’s bold and colorful approach serves as a challenge to stereotypes surrounding beauty, inspiring others to break free from societal expectations. In a world that often imposes conformity, Shantanu emerges as a beacon of authenticity, encouraging individuals to express themselves freely. As one of the notable male beauty influencers in India, Shantanu Dhope stands out for his vibrant and empowering contributions to the beauty narrative.
6. Jason Arland – @jason_arland
Next, we have Jason Arland, a trailblazing male beauty influencer in India with over 15.9K devoted Instagram fans. Beyond his striking appearance, Jason challenges stereotypes with his talents in acting, singing, and modeling. His authentic and creative posts inspire others to break free from norms, celebrating individuality.
Jason’s charismatic online presence and commitment to authenticity continue to uplift and inspire his growing community, leaving a lasting mark on the beauty and influencer landscape in India.
7. Yashwant Singh – @yashwantsngh
Yashwant Singh’s ascent in the male beauty influencer scene is marked by narratives of simplicity and practicality. Going beyond the glitz and glamour, his content offers relatable beauty tips tailored for the everyday man, making grooming routines accessible to all.
On Yashwant’s Instagram feed, carefully curated skincare and grooming content reflects the diverse interests of his audience. This showcases that beauty is not confined to a singular definition but is an inclusive and enjoyable aspect of daily life. Yashwant’s approach demystifies beauty routines, creating an environment where individuals feel empowered to embark on their grooming journeys.
His relatability positions him as a guide, providing practical advice for those seeking simplicity in their beauty routines. As one of the prominent male beauty influencers in India, Yashwant Singh’s content resonates with a broad audience, emphasizing the inclusive and accessible nature of personal grooming.
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8. Sahil Narang- @sahilnarang21
In the realm of Indian beauty influencers on Instagram, Sahil Narang stands out as a charismatic figure known for his authentic and high-quality content. A social media influencer, model, and actor, Sahil gained fame on “MTV Love School Season 4” and has evolved into a top beauty influencer on multiple platforms. With a B.Tech in Computer Science Engineering from Delhi University, Sahil’s passion for fashion and beauty shines through in his engaging content, which includes beauty tips, recommendations, and lifestyle vlogs.
Boasting a substantial following and reels that approach the 253k mark, Sahil Narang’s influence is characterized by authenticity, making him a standout male beauty influencer in India.
9. Paras Tomar – @parastomar
Paras Tomar, an Indian television personality, model, and former journalist, has emerged as a notable male beauty influencer in India. As the CEO and Founder of Nuskhe by Paras and Studd Muffyn, he combines his media background with a passion for skincare, promoting self-care and redefining beauty standards.
With a schooling background from Naval Public School, Paras brings a unique perspective to the industry, contributing to the acceptance and popularity of male beauty influencers in the country.
10. Kush Sachdeva – @kushsachdeva
Kush Sachdeva is a prominent influencer renowned for his ability to connect companies with a vast audience, boasting an impressive following of approximately 157K individuals. Leveraging his significant online presence, Kush Sachdeva specializes in executing strategic marketing campaigns, diligently tracking traffic, and facilitating the acquisition of new consumers while retaining existing ones. In the realm of Influencer Marketing, Sachdeva stands out as a valuable asset for advertisers seeking to establish and enhance their brand presence. His influence is particularly impactful due to his affiliation with a specific genre and his capacity to appeal to a diverse and expansive audience.
Notably, beyond his role as an influencer, Kush Sachdeva extends his engagement by sharing skincare and beauty tips on his Instagram page. This additional facet of his online presence adds a personal touch to his profile, making him a multifaceted influencer with the ability to connect with his audience on various levels. As a result, companies partnering with Kush Sachdeva not only tap into a large-scale audience but also benefit from his expertise in skincare and beauty, creating a well-rounded and engaging marketing approach.
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Wrapping up: Male Beauty Influencers in India
So, in the evolving landscape of beauty and grooming, male influencers in India are making a significant impact. From Ankush Bahuguna’s authenticity to Shantanu Dhope’s vibrant celebration of diversity, these influencers redefine traditional norms. Siddharth Batra’s artistic flair, Shakti Singh Yadav’s empowering messages, and the practicality of Yashwant Singh offer a diverse spectrum of guidance. Sahil Narang, Jason Arland, Paras Tomar, and Kush Sachdeva contribute to this transformative movement, making 2024 a year of self-discovery and style evolution. Embrace individuality, celebrate uniqueness, and let these influencers inspire your grooming journey.
FAQs on Male Beauty Influencers in India
Q: Who are some prominent male beauty influencers in India?
A: Some notable male beauty influencers in India include Ankush Bahuguna (@ankushbahuguna), Deep Pathare (@justdeepdrama), Shakti Singh Yadav (@thefebruaryboy), Siddharth Batra (@siddharth93batra), Shantanu Dhope (@shantanudhope), Jason Arland (@jason_arland), Yashwant Singh (@yashwantsngh), Sahil Narang (@sahilnarang21), Paras Tomar (@parastomar), and Kush Sachdeva (@kushsachdeva).
Q: What makes these influencers stand out in the beauty landscape?
A: These influencers stand out for their authenticity, creativity, and commitment to breaking conventional beauty standards. They not only share beauty tips but also emphasize self-expression, inclusivity, and empowerment, contributing to a transformative shift in the perception of male beauty in India.
Q: How do these influencers contribute to the evolving beauty narrative in India?
A: These influencers contribute by challenging stereotypes, promoting self-love, and creating a sense of community within the beauty space. Their content goes beyond traditional beauty tutorials, often delving into personal narratives, making grooming and self-care accessible to a diverse audience.
Q: Are these influencers only focused on makeup and skincare, or do they cover other aspects of lifestyle as well?
A: While makeup and skincare are prominent aspects, these influencers often share content that extends to various lifestyle elements. This includes discussions on self-love, empowerment, and personal narratives that contribute to a holistic approach to beauty and grooming.
Q: How do these influencers engage with their audience?
A: Influencers engage with their audience through social media platforms like Instagram, where they share content, respond to comments, and actively participate in community-building. Many of them create relatable spaces for followers to share their stories and experiences, fostering a sense of connection and support.
Q: Can these influencers be a source of inspiration for individuals looking to enhance their grooming routine?
A: Absolutely. These influencers not only provide practical beauty tips but also inspire individuals to embrace their uniqueness, express themselves, and embark on a journey of self-discovery through grooming. Their diverse perspectives cater to a broad audience seeking inspiration and guidance.
Q: How do these influencers collaborate with beauty brands?
A: Many of these influencers collaborate with beauty brands through sponsored content, partnerships, and endorsements. These collaborations not only showcase their expertise in the beauty industry but also highlight their influence within the community.
