In an era where safety and security are paramount concerns, the role of advanced surveillance systems has become increasingly crucial. Sparsh CCTV, a pioneering player in the realm of video surveillance and security, has taken a significant step forward in reinforcing its commitment to safeguarding the nation by onboarding Bollywood star and philanthropist Sonu Sood as its brand ambassador.
Sonu Sood: Brand Ambassador of Sparsh CCTV
The partnership between Sparsh and Sonu Sood is not merely a marketing move; it is a seamless alignment of values and a shared commitment to the welfare of the nation. Sonu Sood, known for his multifaceted talent and unwavering dedication to social causes, perfectly embodies the ethos of Sparsh.
A Positive Message for India
This collaboration marks a new chapter for the brand as Sonu Sood takes center stage in Sparsh’s national campaign, delivering a strong, positive, and hopeful message to the people of India.
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“Suraksha, Sarhad se Ghar Tak”: Safeguarding Every Aspect of Life
CCTV surveillance, once seen primarily as a precautionary measure against potential threats, has now become an integral part of our daily lives. Sparsh recognizes the unique attitude of the average Indian, characterized by qualities such as respect, love, gratitude, faith, belief, solidarity, and trust. The campaign’s key communication revolves around Sparsh’s commitment to “Suraksha, Sarhad se Ghar Tak” (Security, from Borders to Home).
Sanjeev Sehgal’s views
Sanjeev Sehgal, Founder & MD of Sparsh, expressed excitement about the partnership, stating, “We are very excited to partner with Sonu Sood as the face of Sparsh. This strategic move perfectly resonates with our brand’s ethos, and we aim to reinforce our commitment to serving our nation with trust, honesty, and unwavering commitment.”
Brand Ambassador of Sparsh CCTV: Sonu Sood
Commenting on the collaboration, actor Sonu Sood said “This partnership is an extension of my dedication and love for my country. I’ve always recognized and supported made in India brands. I’m thrilled to be affiliated with Sparsh CCTV cameras providing the country with the finest products and ensuring everyone’s safety.”
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Sparsh’s Evolution: From Pioneering to Leading Surveillance Solutions
Sparsh, a legacy brand that manufactured the first Made in India CCTV camera in 2008, has evolved into a key contributor to the country’s largest surveillance solutions. From critical sectors like railways, roadways, airports, and homeland security to industry 4.0, 5G telecom, and defense, Sparsh has demonstrated a commitment to innovation and excellence.
Let’s wrap up: Sparsh CCTV X Sonu Sood
As we navigate an ever-changing landscape, Sparsh CCTV and Sonu Sood’s collaboration symbolize a collective effort towards creating a safer and more secure India. By combining cutting-edge technology with the values that define our nation, Sparsh continues to play a vital role in shaping the future of surveillance and security in the country. Together, they not only advocate for the importance of surveillance but also embody the spirit of “Vasudhaiva Kutumbakam” — the belief that the world is one family.
