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Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Vidushi -
Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Top Fashion Influencers of India to Follow in 2025

10 Top Valentine’s Day Outfit Ideas for Every Kind of Date

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Influencer Marketing

5 Rookie Influencer Marketing Mistakes Brands Still Make Every Festive Season

Pallavi -
Every festive season, brand WhatsApp groups start buzzing - “We need a Diwali campaign!” “Where’s the creator list?” “Can we make it viral by...

Top 10 Animation Creators to Follow on Instagram in India

Top 10 Bengali Influencers to Watch Out for Durga Puja 2025

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Swa Diamonds Welcomes Preity G Zinta as Brand Ambassador for ‘As Real As You’ Campaign

Celebrity Association Pallavi -
Swa Diamonds, one of India’s premier fine jewellery brands, has reached a significant milestone by welcoming iconic Bollywood actress Preity G Zinta as its...

KT Kids Welcomes Kareena Kapoor Khan as the Face of its New Haircare Line

Celebrity Association Pallavi -
KT Kids, a rising star in the children’s personal care segment, has announced Kareena Kapoor Khan as the brand ambassador for its latest kids’...

Abhay Deol Joins Nu Republic as Brand Ambassador for Triphop® Smart Backpacks

Celebrity Association Pallavi -
Nu Republic®, India’s pioneering lifestyle technology brand, has signed acclaimed actor Abhay Deol as the brand ambassador for its latest innovation—Triphop® smart backpacks. Designed...

Aneet Padda Joins Mia by Tanishq as Brand Ambassador

Celebrity Association Pallavi -
Gen Z actor Aneet Padda has been announced as the new face of Mia by Tanishq, bringing her vibrant and authentic personality to the...

Rishabh Dua Joins aha OTT as Associate Vice President of Ad Sales

People Movement Vidushi -
Rishabh Dua has taken on the role of Associate Vice President – Ad Sales at aha OTT | Revenue & Partnerships. He announced his...

Topical Spot

Birla Opus Paints Spreads Joy with Colours in New Holi Campaign ‘Duniya Ko Rang Do!

Best Campaigns of the Month Pallavi -
Holi, the festival of colours, is a time for joy, togetherness, and spreading happiness. Birla Opus Paints, a part of Aditya Birla Group’s Grasim...

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Think Tank

How Brands Are Turning Independence Day Into a Storytelling Masterclass

Pallavi - 0
Every year, as August 15 approaches, India’s social media feeds transform into a sea of tricolour, filled with patriotic campaigns, nostalgic posts, and emotional...
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Think Tank

Senco Gold & Diamonds Launches ‘Khushiyon Ki Reet – Aapka Shukriya’ campaign

Pallavi - 0
Senco Gold & Diamonds, a name etched in the hearts of jewellery lovers for over 85 years, has launched a soul-touching campaign titled “Khushiyon...
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Think Tank

Mars Wrigley India launches Boomer Lollipops with Jasprit Bumrah

Pallavi - 0
Mars Wrigley India has taken a bold leap into the ₹800 Cr lollipop segment with the launch of Boomer Lollipop—a playful and punchy extension...
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Think Tank

Kingfisher Brings Back ‘Oo La La’ with a Fresh Groove

Pallavi - 0
Kingfisher Premium Packaged Drinking Water, part of United Breweries under HEINEKEN, has revamped its legendary ‘Oo La La’ anthem. With two dynamic brand films...
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