Tuesday, November 25, 2025

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Mondelez Launches Biscoff Cookies in India with Lotus Bakeries

In a significant move for India’s premium snacking market, Mondelez International has officially launched Biscoff cookies in India through a strategic partnership with Belgium-based...

Brand Mania

Lifestyle

Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

Top 14 Halloween Marketing Campaigns Every Brand Should Learn From in 2025

Halloween has quickly become one of the most creative moments in the marketing calendar. What started as a niche seasonal event has evolved into...

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Media Masala

SW Network Renews Media & Performance Marketing Mandate with Fujifilm India

SW Growth Labs, the media and growth marketing arm of SW Network, has renewed its performance marketing and media buying mandate with Fujifilm India....

Swa Diamonds Welcomes Preity G Zinta as Brand Ambassador for ‘As Real As You’ Campaign

Swa Diamonds, one of India’s premier fine jewellery brands, has reached a significant milestone by welcoming iconic Bollywood actress Preity G Zinta as its...

KT Kids Welcomes Kareena Kapoor Khan as the Face of its New Haircare Line

KT Kids, a rising star in the children’s personal care segment, has announced Kareena Kapoor Khan as the brand ambassador for its latest kids’...

Abhay Deol Joins Nu Republic as Brand Ambassador for Triphop® Smart Backpacks

Nu Republic®, India’s pioneering lifestyle technology brand, has signed acclaimed actor Abhay Deol as the brand ambassador for its latest innovation—Triphop® smart backpacks. Designed...

Aneet Padda Joins Mia by Tanishq as Brand Ambassador

Gen Z actor Aneet Padda has been announced as the new face of Mia by Tanishq, bringing her vibrant and authentic personality to the...

Topical Spot

Top 14 Halloween Marketing Campaigns Every Brand Should Learn From in 2025

Halloween has quickly become one of the most creative moments in the marketing calendar. What started as a niche seasonal event has evolved into...

Celebrity Association

Must Read

Flipkart Upgrades Plus Loyalty Programme with ‘SuperCoins’ and New Campaign

Flipkart has unveiled an upgraded version of its Flipkart Plus loyalty programme through a quirky and heartwarming new campaign. Conceptualised by Boat House Media...

Rasna Unveils ‘Rasna Rich’ with a Nostalgic Campaign

Rasna, India’s favorite household beverage brand, has unveiled its latest innovation – ‘Rasna Rich’. This powder concentrate is designed to offer a richer flavor,...

Kenstar features husband-wife duo Rajkummar Rao and Patralekhaa Unite for Summer Campaign

Kenstar unveils Rajkummar Rao and Patralekhaa as brand ambassadors for their new summer campaign. The duo stars in the campaign titled "AC wali thandak,...

FCB India bags creative mandate for Dulcoflex

FCB India has secured the creative mandate for Dulcoflex, a leading global brand in digestive health. The agency, part of FCB Group India (IPG...

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