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Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

Top 10 Vegan Creators in India to Follow in 2025

In recent years, the popularity of plant-based diets has skyrocketed, and leading the charge are a growing number of vegan creators in India. These...

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Mouni Roy Joins Sudathi as Brand Ambassador

Direct-to-consumer saree brand Sudathi has appointed actor Mouni Roy as its brand ambassador in a major strategic move to scale its festive and wedding...

Laxmipati Sarees Ropes in Rashmika Mandanna as Brand Ambassador

Laxmipati Sarees, one of India’s most celebrated saree brands, has announced popular actor Rashmika Mandanna as its new brand ambassador. This strategic partnership marks...

Vasmol Onboards Vidya Balan as the Brand Ambassador

Vasmol, a trusted name in Indian hair care for over six decades, has announced the launch of its latest innovation—Vasmol Henna Crème Hair Colour...

PHD Media Appoints Deepak Mann as National Strategy Lead

PHD Media, a part of Omnicom Media Group, has appointed Deepak Mann as its new National Strategy Head. This move strengthens the agency’s leadership...

Jasprit Bumrah Joins Forces with Volkswagen to Launch the Golf GTI in India

Volkswagen India has announced a new brand partnership with Indian cricketing icon Jasprit Bumrah, symbolizing a creative and strategic alignment between two forces known...

Topical Spot

Birla Opus Paints Spreads Joy with Colours in New Holi Campaign ‘Duniya Ko Rang Do!

Holi, the festival of colours, is a time for joy, togetherness, and spreading happiness. Birla Opus Paints, a part of Aditya Birla Group’s Grasim...

Celebrity Association

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Boat Announces Jasleen Kaur Royal as Brand Ambassador

boAt, the leading Indian consumer electronics brand, has taken an exciting step by appointing Jasleen Kaur Royal, the acclaimed Bollywood singer-songwriter, as its brand...

Urban Company Fights Workplace Bias in Latest Campaign

Urban Company, through its new campaign film created by Talented Agency, addresses the subtle yet pervasive prejudices against blue-collar workers in India. This film,...

Vicky Kaushal Grooves Retro for DaMENSCH New Ad Campaign

DaMENSCH, a men's innerwear and athleisure brand, has teamed up with Vicky Kaushal to release a music video ad campaign for their product line....

Rahul Dua in P&G Shiksha campaign, in a not-so-humorous way, aims to educate about something

On May 22, 2024, P&G India launched new campaign with stand-up comedian Rahul Dua #StandUpForLearningGap campaign under its CSR campaign, P&G Shiksha. The...

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