For over two decades, digital marketing had one golden rule: if you ranked on Google, you won.
Brands invested in keyword research, backlinks, technical SEO,...
Healthy Master, one of India’s fastest-growing nutritious snacking brands, has announced the appointment of Indian fast bowler Harshit Rana as its brand ambassador. Alongside...
Versuni India, formerly known as Philips Domestic Appliances, has announced the appointment of Amlan Pati as Marketing Director & Business Head – Kitchen Appliances....
Thyrocare Technologies Limited has announced the appointment of Rajdeep Panwar as its new Chief Commercial Officer (CCO), strengthening its leadership team as the company...
SW Growth Labs, the media and growth marketing arm of SW Network, has renewed its performance marketing and media buying mandate with Fujifilm India....
Swa Diamonds, one of India’s premier fine jewellery brands, has reached a significant milestone by welcoming iconic Bollywood actress Preity G Zinta as its...
Blinkit understands that the question "Aaj kya khana hai?" (What's for dinner today?) can be a daily challenge for many households. To address this,...
A Brief History: The Genesis of Influencer Marketing in China
Our expert, Preeti Chandra says, the roots of influencer marketing in China stretch back to...
In the ever-evolving landscape of social media, a remarkable phenomenon has emerged – the era of influencers. These individuals, who share their passions, interests,...
