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Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

5 Futuristic AI Travel Influencers You Should Be Following Right Now

Move over human influencers—there’s a new wave taking over your travel feed. They’re bold, bilingual, and... completely virtual. From pristine beaches to snowy mountain trails,...

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Media Masala

Jasprit Bumrah Joins Forces with Volkswagen to Launch the Golf GTI in India

Volkswagen India has announced a new brand partnership with Indian cricketing icon Jasprit Bumrah, symbolizing a creative and strategic alignment between two forces known...

Sharvari Joins Nykaa as Brand Icon and NBIB 2025 Jury Member

Nykaa, India’s leading beauty and lifestyle destination, has named rising Bollywood star Sharvari as its new brand icon. This marks a bold new chapter...

Effie Lions Foundation Welcomes Shubhranshu Singh

Shubhranshu Singh, Global Chief Marketing Officer at Tata Motors Commercial Vehicles, has been named to the Board of Directors of Effie Lions Foundation —...

Kickers onboards Team Pumpkin as its digital marketing agency for India launch

Kickers, the iconic French lifestyle and footwear brand, is stepping into the Indian market with bold ambitions—and it has chosen Team Pumpkin as its...

Ranveer Singh Becomes McDonald’s India’s New Brand Ambassador with His Own Signature Meal

McDonald’s India (North & East) has announced a sizzling new collaboration by naming Bollywood superstar Ranveer Singh as its brand ambassador. Known for his...

Topical Spot

Birla Opus Paints Spreads Joy with Colours in New Holi Campaign ‘Duniya Ko Rang Do!

Holi, the festival of colours, is a time for joy, togetherness, and spreading happiness. Birla Opus Paints, a part of Aditya Birla Group’s Grasim...

Celebrity Association

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Cleartrip Announces MS Dhoni as Brand Ambassador

Cricket legend Mahendra Singh Dhoni, known to fans as Captain Cool, has partnered with Cleartrip as their new brand ambassador! Dhoni's first campaign will...

Say Goodbye to Worries: Narayana Health ‘Ayyo’ to ‘Oh!’ Campaign

Narayana Health Insurance has unveiled ‘Narayana Aditi’, a new health insurance product aimed at addressing the challenge of low health coverage in India. With...

Revolutionize Video Creation with these top Text-to-Video AI tools

Imagine this: you're a storyteller with a tale to share. Instead of merely writing it down, picture turning every word, every sentence, into a...

Lauritz Knudsen & Mumbai Indians Unite for ‘Who Am I?’ Campaign

Lauritz Knudsen Electrical and Automation, formerly L&T Switchgear, has unveiled a new integrated marketing campaign featuring star players from Mumbai Indians. The campaign, titled...

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