Tuesday, November 25, 2025

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Mondelez Launches Biscoff Cookies in India with Lotus Bakeries

In a significant move for India’s premium snacking market, Mondelez International has officially launched Biscoff cookies in India through a strategic partnership with Belgium-based...

Brand Mania

Lifestyle

Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

Top 14 Halloween Marketing Campaigns Every Brand Should Learn From in 2025

Halloween has quickly become one of the most creative moments in the marketing calendar. What started as a niche seasonal event has evolved into...

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Media Masala

SW Network Renews Media & Performance Marketing Mandate with Fujifilm India

SW Growth Labs, the media and growth marketing arm of SW Network, has renewed its performance marketing and media buying mandate with Fujifilm India....

Swa Diamonds Welcomes Preity G Zinta as Brand Ambassador for ‘As Real As You’ Campaign

Swa Diamonds, one of India’s premier fine jewellery brands, has reached a significant milestone by welcoming iconic Bollywood actress Preity G Zinta as its...

KT Kids Welcomes Kareena Kapoor Khan as the Face of its New Haircare Line

KT Kids, a rising star in the children’s personal care segment, has announced Kareena Kapoor Khan as the brand ambassador for its latest kids’...

Abhay Deol Joins Nu Republic as Brand Ambassador for Triphop® Smart Backpacks

Nu Republic®, India’s pioneering lifestyle technology brand, has signed acclaimed actor Abhay Deol as the brand ambassador for its latest innovation—Triphop® smart backpacks. Designed...

Aneet Padda Joins Mia by Tanishq as Brand Ambassador

Gen Z actor Aneet Padda has been announced as the new face of Mia by Tanishq, bringing her vibrant and authentic personality to the...

Topical Spot

Top 14 Halloween Marketing Campaigns Every Brand Should Learn From in 2025

Halloween has quickly become one of the most creative moments in the marketing calendar. What started as a niche seasonal event has evolved into...

Celebrity Association

Must Read

Think That Surf Excel Monkey Was AI? The Truth Will Surprise You

In 2025, when artificial intelligence dominates conversations across industries, even an innocent detergent ad isn’t spared from AI suspicion. Surf Excel’s latest commercial, featuring...

Centerfruit Unveils AI Tongue Twister Challenge to Engage Rural India Without Internet

Centerfruit, in partnership with Perfetti Van Melle India, WPP, BharatGPT.ai, and Google Cloud, has reimagined rural engagement through its latest Centerfruit Tongue Twister Challenge....

RCB Turns Jalebis Into Kannada Lessons in Sweet New Campaign

Think learning Kannada is tough? These jalebis might just change your mind. RCB has once again hit a six—not just on the field, but off...

HDFC Securities’ ‘Kya Aap Taiyyar Ho?’ Turns Fraud Awareness into a Blockbuster Scamception

If you stumbled upon HDFC Securities’ ‘Kya Aap Taiyyar Ho?’ on YouTube, you’d probably think it’s a Bollywood movie trailer. The teaser is cinematic,...

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