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Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

5 Futuristic AI Travel Influencers You Should Be Following Right Now

Move over human influencers—there’s a new wave taking over your travel feed. They’re bold, bilingual, and... completely virtual. From pristine beaches to snowy mountain trails,...

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Media Masala

Jasprit Bumrah Joins Forces with Volkswagen to Launch the Golf GTI in India

Volkswagen India has announced a new brand partnership with Indian cricketing icon Jasprit Bumrah, symbolizing a creative and strategic alignment between two forces known...

Sharvari Joins Nykaa as Brand Icon and NBIB 2025 Jury Member

Nykaa, India’s leading beauty and lifestyle destination, has named rising Bollywood star Sharvari as its new brand icon. This marks a bold new chapter...

Effie Lions Foundation Welcomes Shubhranshu Singh

Shubhranshu Singh, Global Chief Marketing Officer at Tata Motors Commercial Vehicles, has been named to the Board of Directors of Effie Lions Foundation —...

Kickers onboards Team Pumpkin as its digital marketing agency for India launch

Kickers, the iconic French lifestyle and footwear brand, is stepping into the Indian market with bold ambitions—and it has chosen Team Pumpkin as its...

Ranveer Singh Becomes McDonald’s India’s New Brand Ambassador with His Own Signature Meal

McDonald’s India (North & East) has announced a sizzling new collaboration by naming Bollywood superstar Ranveer Singh as its brand ambassador. Known for his...

Topical Spot

Birla Opus Paints Spreads Joy with Colours in New Holi Campaign ‘Duniya Ko Rang Do!

Holi, the festival of colours, is a time for joy, togetherness, and spreading happiness. Birla Opus Paints, a part of Aditya Birla Group’s Grasim...

Celebrity Association

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Swiggy Instamart Installed Free Modak Dispenser in Mumbai for Ganesh Utsav

As Mumbai gears up for the vibrant festival of Ganesh Utsav, Swiggy Instamart has taken a creative step to celebrate the occasion. On September...

Amazon, MX Player Unveil Content Plans Featuring Orry and Shikhar Dhawan

Amazon MX Player, the newly merged entity, launched a humorous advertisement featuring Orry and cricketer Shikhar Dhawan, branding them as a "Superhit Jodi." In...

BAJAJ Connects with Young India Through Summer Campaign

BAJAJ, a trusted name in appliances, has launched a new summer campaign to promote their latest fans and air coolers. The campaigns, conceptualized by...

Zomato Launches ‘District’ App for All Your Going-Out Needs

Food aggregator company Zomato has taken a bold step forward by introducing a new app called 'District.' This app goes beyond the realms of...

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