Set in the lush forests of Kerala and the wild jungles of Delhi, “Poacher,” an Amazon Original series helmed by Emmy Award-winning filmmaker Richie Mehta, unfolds as a gripping eco-thriller now streaming on Prime Video. Based on true events, it delves deep into the investigation of India’s largest ivory-poaching syndicate in 2015, shedding light on the dire plight of elephants. Over the weekend, social media erupted with concern as elephants vanished from logos of renowned brands like The Times of India and the Flying Elephant restaurant at the Grand Hyatt, Chennai. This sparked a collective outcry, with over 30 brands joining the conversation to advocate for elephant conservation. Brand such as Asian Paints, Make My Trip, Dabur, and Spice Jet, among others, aligned with Poacher on Amazon Prime Video to amplify the message of “Poacher,” standing united against the looming threat to these majestic creatures.
Brand Collaborations for Poacher Series on Amazon Prime
1. Make my trip
2. Park Hyatt Chennai
3. Times Of India
4. The Bombay Store
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5. Asian Paints
Inspiration can come home in better ways than poaching. #PoacherOnPrime pic.twitter.com/iHicfqrH6p
— Asian Paints (@asianpaints) February 23, 2024
6. Prime Video IN
this heart-wrenching industry makes more than you can imagine💰
— prime video IN (@PrimeVideoIN) February 22, 2024
Poacher is a dramatic thriller based on crimes against animals and a lot more… #PoacherOnPrime comes on Feb 23 @ForestKerala @wti_org_india pic.twitter.com/kgaVvMQo8m
7. Toothsi
8. Shaadi.com –
Imagining gussa sona without addressing the elephant in the room 🐘
— Shaadi.com (@ShaadiDotCom) February 22, 2024
Humse toh nahi hoga 😰#PoacherOnPrime
9. Zupte
we don't want this to happen for real #PoacherOnPrime pic.twitter.com/5VfiY5Jejj
— Zepto (@ZeptoNow) February 22, 2024
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10. SpiceJet
A for Apple
— SpiceJet (@flyspicejet) February 23, 2024
B for Boy
C for Cat
D for Dog
E for ___
Fly to Kerala to find the remaining last few 🐘#PoacherOnPrime
11. Unacademy
A world & childhood without 'E for Elephant' are both incomplete. #PoacherOnPrime
— Unacademy (@unacademy) February 23, 2024
12. Boat
We are in the same 'boAt,' always believing in 'Haathi Mere Saathi' supremacy#PoacherOnPrime
— boAt (@RockWithboAt) February 23, 2024
13. Dabur Hajmola
Poach ki soch kabhi Hazam nahi hui!🐘#PoacherOnPrime #BaatHazamNahiHui
— Dabur Hajmola (@DaburHajmola) February 23, 2024
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14. AbhiBus
15. Aqualogica
16. Rapido
#PoacherOnPrime pic.twitter.com/cU4Fx84AbN
— Rapido (@rapidobikeapp) February 22, 2024
17. makeO toothsi aligners
18. Pulse
19. Mivi
Their footprints are big for a reason— like a deep bass in nature's song. Let's not mute their music. 🎶#PoacherOnPrime
— Mivi (@Mivi_Official) February 23, 2024
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20. Jeevansathi.com
a Jeevansathi or 🐘 mere sathi, we're rooting for both!
— Jeevansathi.com (@Jeevansathi_com) February 23, 2024
Conclusion
As the collaborative efforts between Amazon Prime Video’s “Poacher” and over 30 brands intensify, a powerful message emerges: the urgent need to protect and preserve elephants from the perils of poaching. Through this unified front, the series serves not only as entertainment but also as a catalyst for awareness and action, prompting viewers and consumers alike to join the fight against wildlife crime. With the resonance of this collective voice, there’s hope for a future where elephants roam free, unthreatened by human greed and exploitation.