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Top Homegrown Indian Streetwear Brands Redefining Urban Fashion in 2025

Indian streetwear is no longer just a niche trend—it's a movement. Over the last few years, homegrown brands have carved a unique space in...

Influencer Zone

5 Rookie Influencer Marketing Mistakes Brands Still Make Every Festive Season

Every festive season, brand WhatsApp groups start buzzing - “We need a Diwali campaign!” “Where’s the creator list?” “Can we make it viral by...

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Media Masala

Swa Diamonds Welcomes Preity G Zinta as Brand Ambassador for ‘As Real As You’ Campaign

Swa Diamonds, one of India’s premier fine jewellery brands, has reached a significant milestone by welcoming iconic Bollywood actress Preity G Zinta as its...

KT Kids Welcomes Kareena Kapoor Khan as the Face of its New Haircare Line

KT Kids, a rising star in the children’s personal care segment, has announced Kareena Kapoor Khan as the brand ambassador for its latest kids’...

Abhay Deol Joins Nu Republic as Brand Ambassador for Triphop® Smart Backpacks

Nu Republic®, India’s pioneering lifestyle technology brand, has signed acclaimed actor Abhay Deol as the brand ambassador for its latest innovation—Triphop® smart backpacks. Designed...

Aneet Padda Joins Mia by Tanishq as Brand Ambassador

Gen Z actor Aneet Padda has been announced as the new face of Mia by Tanishq, bringing her vibrant and authentic personality to the...

Rishabh Dua Joins aha OTT as Associate Vice President of Ad Sales

Rishabh Dua has taken on the role of Associate Vice President – Ad Sales at aha OTT | Revenue & Partnerships. He announced his...

Topical Spot

Birla Opus Paints Spreads Joy with Colours in New Holi Campaign ‘Duniya Ko Rang Do!

Holi, the festival of colours, is a time for joy, togetherness, and spreading happiness. Birla Opus Paints, a part of Aditya Birla Group’s Grasim...

Celebrity Association

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Top Diwali Reel Ideas For Brands To Shine This Festive Season

In the world of marketing, the festival of Diwali presents a golden opportunity for brands to connect with their audience in a meaningful way....

Urbanic reveals its new logo and brand identity

Urbanic reveals its new logo and breathes new life into its brand with a captivating rebranding campaign. The London-based womenswear label introduces an array...

The Top 20 Ad Campaigns in India: Memorable Narratives and Moments

India, a land of vibrant colors, rich traditions, and diverse emotions, has birthed countless stories. But none resonate quite like those woven into the...

Controversial Ads in 2022

Advertisements can be funny, emotional, and iconic but sometimes they can be harsh enough to create controversies. Nowadays people don't see ads as a...

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